Web design, web development Print 3D Internet Mac and Design

Amazon.co.uk and online retail sales
1 March 09 - Back

Launched in 1995, Amazon has become one of the largest stores in the world if not the biggest. I started using Amazon around 2000 – 2001 and have since bought around 50-80 products easily spending several thousand pounds. The majority of these products consisting of books. Currently retail sales are falling and online sales raising. According to Computing.com the UK retail market fell by 3.3% from last year and Online rose by about 30%. Although the total amount spent on the internet is only 4% of the total market this seems to be following an upward curve. A number of things could be helping this. More people have the internet than ever before, online confidence, much better value, convenience and open all hours.
Amazon’s site has some great features. The wish list and product comments are two of them. Even if I intend to buy elsewhere I will use Amazon’s product comments to get some honest information about a product. There are a couple of rules I follow when reading comments. I always skip the first comment. It’s clear to me that many of Amazon’s products contain reviews by the author (disguised). Thankfully Amazon has recently added a new feature by where you can click the reviewer’s names and view their other reviews. If there are none I also skip.
I have reviewed a few books on Amazon. Apart from one I have given all the books I’ve reviewed 5 stars. I gave the other book just 1 star and was annoyed that this review (which was the only review of the book) had seemed to be removed some months later.
I also use Amazon Associates feature and have included a book store on one of my sites.
I’m currently involved in creating an online store with my employer and I am learning a whole new number of things through this.

Related links
www.amazon.co.uk/

www.computing.co.uk – related link